【文章摘要】 When it comes to knowing what soft surface flooring features are most important to consumers, Engineered Floors (EF) and its residential division DreamWeaver study an assortment of factors. "We base our direction on market conditions, competitive influence, retailer feedback and input, and sales performance by product and collection on both existing and new introductions," explained Mike Sanderson, vice president of marketing for EF. "We also take into consideration current styles and trends and how they translate into carpet and hard surfaces," Sanderson added. |